In the age of blogs, Instagram, Periscope, Twitter and Facebook, the way that we go about meeting new people, finding inspiration, or even choosing the next restaurant to check out has completely changed. We now have reviews from thousands of individuals at our fingertips telling us whether or not the food at Restaurants X, Y & X are worth giving the time of day. Gone are the days that a restaurant's reputation solely depends of the opinions of food critics and journalists from Bon Appétit or Food & Wine. We are now witnessing what I like to call the "I have 100k+ followers on Instagram, so let me stand on a chair and take pictures of the food you cook" phase of the food industry. While I am glad that people are showing more and more interest in food, it makes me cringe thinking that people have the audacity to stand on a chair in the middle of a restaurant, shining iPhone lights on their dishes, in an attempt to get that perfect shot.
On a positive note, I am so grateful for the people who I have come into contact with, the restaurants that have allowed me to visit and review their menu, and for the continuing opportunities that I am given as a result of Smak. Within the past few years I began hearing about Michael Chernow and a little restaurant in NYC called The Meatball Shop. After reading an article on TRNK and following Michael's Instagram page, I knew that my next trip to New York would have to include a visit to this restaurant. Let's be honest, a meatball sandwich is never a bad idea.
With a numerous choices for balls, sauces, and cheeses, you can customize your sandwich exactly to your likings. Don't like anything too spicy? No problem. Prefer provolone over mozzarella? The Meatballers have got your back! The times that I've been to The Shop (this may have included numerous times in the same week...), the service and food were phenomenal. Rich savory meatballs. Delicious sauces. And ice cream sandwiches to boot. I mean really?! Port wine ice cream with caramel swirl and cranberry chocolate cookies? Look no further, you've found one of the best ice cream sandwiches in NYC.
Michael, Daniel and team - congratulations on an incredible restaurant. If you ever need help eating a few more meatball sandwiches, or are in the Chicago area, shoot me an email. I have a feeling we'd get along just fine.